Dare to enter
the RITE world!


Expect a rock-solid experience that packs a real punch. Always and with no exception - Daringly strong


Having produced fine lifestyle products since 1826, makes us able to guarantee you the RITE quality.


We strive to create simple, flavour packed experiences for you. Without excess and with design in mind.

RITE now

We are here for you. Everything you see and experience here has but one purpose. To make your day better. RITE now.

Life is too short for bad flavour. Life is too short for tacky style. Life is too short for excess details.

We made it with you in mind. The uncompromising quality. The original craft. The best ingredients. The maximum strength.

RITE way

RITE quality

We have been going for 4 generations. Since 1826, tobacco has been in our DNA. We know everything; we think about everything, we are connoisseurs – for you.

Pick your
RITE color!

We have 3 flavours for you. Made to suit your life. Party, sport, business, leisure – you can bring us anywhere.
Choose between large and slim white portions.

Daring strong


Purity of flavour mixed with maximum strength – pure and simple - daringly strong. Dare to let go of the details when you surrender to simplicity.


Get on with your day, get on with your life, here and now.

We’ve got your back!
– the RITE way.


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Rite feel 1
Rite text
Rite Numbers
to enter
this site
Are you 18 or above?

Terms and conditions

At Ministry of Snus we have the policy, that persons under the age of 18 cannot enter the website. By giving false information to enter this website you might commit a violation of law.